• Driving actionable data insights with software-driven storage innovation


    By Manish Gupta

    We’re living in the age of data deluge, multi-cloud environments and intelligent cyber threats. Modern enterprises need to keep driving forward and pivot towards a modern storage estate that helps them unlock the true potential of their data capital.

    With a multitude of new-age trends and technologies making way to the market, businesses need a secure, scalable and flexible storage architecture. They need full control of their data, a consistent experience regardless of where data is created and stored, and comprehensive data protection.

    Looking over the horizon: Software-driven storage innovation

    Yesterday’s storage architectures cannot meet today’s need for intelligence, flexibility and cyber defense. To deliver a continuously modern storage experience, Dell Technologies introduces its trifecta of latest software-driven storage innovations – PowerStore, PowerMax and PowerFlex.

    Leading performers in their fields, powering competitive outcomes for years – the storage solutions now come with over 500 new, high-value software features to build on their momentum further. These features make the solutions more powerful than ever, and enable enterprises to automate IT operations, gain multi-cloud control and agility, and spearhead secure business innovation.


    The fastest-growing mid-range storage array in industry history, Dell PowerStore is a next-gen storage solution that rapidly adapts to the future. The upgraded release delivers up to 50% more performance and over 60% more capacity to enable endless innovation and rapid response to ever-evolving business needs. Features such as more VMware integrations and deeper cybersecurity take PowerStore’s intelligence and performance to the next level.

    Dell PowerMax is the world’s most secure mission-critical storage that is fast becoming the industry standard for high-end storage. The latest release delivers up to 2x better performance and 50% better response time, setting new benchmarks in storage automation and reliability for enterprises. Plus, its ‘Zero trust’ security architectures help it deliver a new generation of cyber resiliency to safeguard data – wherever it lives.

    Extending the competitive advantage is Dell PowerFlex, built to empower businesses with an unbounded software-defined infrastructure to automate agility and optimize outcomes. Industry’s only linearly scalable SDI, PowerFlex supports all mission-critical workloads – from virtualized apps, hypervisors to bare metal, and extends unique PowerFlex advantages to file workloads.

    Pioneering storage innovation - today and tomorrow

    Recognized as the world’s #1 provider of enterprise storage, Dell Technologies is carrying the legacy forward. Offering a broad spectrum of storage solutions and advancing innovation every day, we are powering a tech-forward future with #TheNextInStorage.

    Our software-driven continuously modern storage experience is an opportunity for enterprises to deliver breakthroughs that make a real difference. With this, we are pushing the boundaries to empower businesses with intelligent systems that support their entire data footprint and help unleash real-time business value at any scale.

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