Re-imagine data protection and management

Authored by Ripu Bajwa, Director & GM – Data Protection Solutions, Dell Technologies

One thing that is constant in the present era is the proliferation of data. As we are transitioning towards a digital economy, we are witnessing a data revolution across the world. Moreover, the evolution of Internet of Things (IoT) is laying down a concrete path for more data that is interconnected. According to a recent Gartner report, 5.8 billion enterprises and automotive IoT endpoints will be in use in 2020¹. This means that billions of things will be interconnected owing to the connection between the ever-increasing amount of data across geographically distributed applications, clouds, organizations and customers. 

Today, many organizations across the globe have already started realizing the value of their data. In a study by Dell EMC Global Data Protection Index, it was found that 92% companies see the potential value that data holds, while 36% see data as extremely valuable and are currently monetizing it². The influx of interconnected data, the increase in the number of devices and the enhancements in multi-cloud environments are further increasing the probability for data threats. 

As data is becoming the new currency in the digital economy, organizations in India are swiftly transforming into data-driven businesses. On an average, organizations in India are managing 6.42 PB of data today, as compared to 2.79 PB in 2016³. The Indian businesses understand the value of data more than their global counterparts and are monetizing it, hence the need to secure and protect data in a cost effective and methodical manner becomes even more important today.

What CIOs and CISO’s have to say on data protection in the ‘Data Age’ 

At the recently conducted CrowdChat, the participating CIOs and CISOs had shared some challenges related to data security and what they think should be done to protect the data. Some of the points discussed were: 

• With data rapidly moving towards the cloud, organizations, need to establish integrated strategies to keep the data safe from cyber threats - regardless of where the data resides


• Implementation of AI and ML to alter and augment the way organizations gather, process and protect the massive proliferation of data


• Gathering data from various resources and using data analytics to study the pattern of fraudulent activities can help to implement an effective data protection strategy


• CIO or CISO should deploy advance management of data, like realizing the data classification level, deploying data security/ privacy policy and keeping it safe in every environment


• To identify data risks, organizations must realize where the sensitive data is, who is accessing it and how is it being used 


• Complying with GDPR and identifying data hacks, and the necessary steps to keep the data secured by notifying appropriate national bodies 


• The cruciality for businesses to have control over the data privacy protection, in order to protect it from any kind of deceptive online attacks

So, in a nutshell, to stay ahead in the competition and to thrive in today’s interconnected data age, organisations must now reassess their data protection strategy and manage data in every environment. Also, I feel that there is a daunting responsibility on technology companies to not just innovate in data mining and analysing tools but data protection applications too.

How to thrive in the era of data explosion with Power Protect Data Domain Series

With an extensive and expanding data protection portfolio, we, at Dell Technologies are redefining the next generation of data protection capabilities to deliver data management at global scale. Our recently launched PowerProtect Data Domain series brings the full suite of data management and is compatible with any technology - from Edge to Core to Cloud. With its integrated appliances, it is an evolved offering which is fast, secure and even more efficient than before. Some of the key features include:

• Faster performance. With up to up to 38% faster backups and up to 36% faster restores, PowerProtect Data Domain includes instant access and instant restore of up to 60,000 IOPS for up to 64 virtual machines, and support for 25GbE and 100GbE network speeds.


• Greater efficiency. Highly efficient, providing up to 1.25PB of usable capacity in a single rack with hardware-assisted compression improving logical capacity by up to 30%, driving up to 65x data reduction.


• Scalability to meet future demands. Provides scalability and grow-in place capacity expansion, ranging from 1 terabyte up to 1.25PB.


• Data protection for multi-cloud workloads. Provides operational efficiency, resiliency and scalability across on-premises and hybrid cloud environments. It has an extensive cloud ecosystem with support across multiple public clouds and can natively tier deduplicated data, delivering cost-effective, long-term retention.


• Single pane of glass management. With PowerProtect Data Domain Management Center, customers can gain aggregated management for multiple systems, manage capacity and replications, and monitor the health and status of all their appliances on-premises and in the cloud.

Hence, Dell Technologies redefines the next generation of data protection capabilities, while delivering efficient data management at a grand scale. It brings in updated and upgraded innovations to support the growing data needs of the customers – from quickly restoring systems to fostering business outcomes. Know more about the latest product portfolio at Dell EMC India Data Protection.

¹Gartner Says 5.8 Billion Enterprise and Automotive IoT Endpoints Will Be in Use in 2020

²Dell EMC Global Data Protection Index 

³Indian organizations understand value of data more: Dell

Crowdchat: Data Protection in an interconnected world: Are we really in control of our data?